Campaign Title: University College Dublin at Kaplan
Number of Buses: 1 Bus
Campaign Duration: 3 Months
Description: Advertising on private buses allows you to easily target and reach out to your desired audience, as these buses travel on specific routes daily, which results in a high frequency of ad exposure.
University College Dublin at Kaplan specifically advertised on a bus that plies through Changi Business Park, targeting the concentration of PMEBs working in and around the area to raise awareness of two specialised offerings that are relevant to their profession: Logistics & Supply Chain and Project Management.
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