Drivelah targeted Tampines in this outreach advertising campaign to recruit car owners into their programme. Drivers can play host by sharing their cars or rent other cars from the Drivelah app at affordable prices. Shouting out from 200 table top stickers in 9 coffeeshops and 1 food court, the campaign raised brand awareness and increased potential lead generation.
Darlie took to Pandamart Delivery to promote their Double Mint Mouthwash (Non-Alcohol) and All Shiny White Enzyme Toothpaste. Samples were distributed to residents living in Ang Mo Kio, Boon Lay, Tampines and Punggol. Through this campaign, Darlie was able to increase product trials, raise their brand closer to top-of-mind status, and generate potential sales conversion.
Smith & Nephew engaged 15 Key Opinion Leaders (KOLs), many of whom are mothers, aged 20 to 40, to promote their scar treatment product CICA-CARE™ Silicone Gel. The KOLs tested the product and shared their review, along with a unique promo code, potentially increasing brand awareness and lead generation.
New York Skin Solutions engaged several influencers, mostly women in their 30s, to showcase their professional consultations, services, and treatments at their outlets.
More than 50 influencers were synergistically recruited based on their age and the roles they play in their family. They were asked to share and promote HL Assurance’s Maid Protect360 product in their own words and images.
Shamir generated interest and potential sales conversion for their progressive lenses by distributing 20,000 promotional flyers via Pandamart groceries delivery in 7 mature districts across Singapore.
Himalaya Herbals engaged 32 influencers, ten of whom had more than 5,000 followers, to try out their facial products. Besides providing product benefits and relating their personal experience with their followers, a special promo link was shared in conjunction with Lazada 8.8 sale.
WSG distributed 10,000 pun-intended flyers via Pandamart to engage those who wish to seek career progression guidance.
Cooltopia distributed over 10,000 samples of their Three Legs Cooling Water in exciting flavours of Peach less sweet, Lime, and Lychee, via Pandamart to Ang Mo Kio, Bukit Batok, Punggol, and Redhill. This increased product awareness and potential sales conversion in these populous residential areas.
Gold Kili targeted grocery shoppers in the heartlands to sample their beverage products through the use of Pandamart’s delivery service. Sample distribution helped to spread awareness of these products and increase potential sales conversion through exposure and product testing.
