Giving.sg

In this season of giving, we remember those who are facing tougher challenges than most, with Giving.sg. Let’s make it the best give ever!

In this season of giving, we remember those who are facing tougher challenges than most, with Giving.sg. Let’s make it the best give ever!

iSwitch II

Generating FOMO vibes with “moving billboards” to recruit more subscribers.

Boom Town Ads is proud to roll out yet another Grab Car campaign for iSwitch in their latest marketing efforts to get more subscribers! These “moving billboards” travel around Singapore informing the masses and passengers what they might be missing out.

Cetaphil

To drive home this message: Cetaphil’s dermatologically formulated skincare range has strengthened and protected even the most sensitive skin, with product sampling distribution.

For over 70 years, Cetaphil’s dermatologically formulated skincare range has strengthened and protected even the most sensitive skin. To drive home this message, Cetaphil showcased their best-selling, award-winning product, with endorsement by YES 933 DJ Lin Peifen, on the exterior of Grab Cars. For a more effective campaign, they opted for product sampling distribution where QR codes were used to hand out product samples to consumers, driving brand awareness and potential conversion for their vast range of skincare products.